Ultimate Marketing Strategies Blog

 Spintax Generator For Hyperlinks

Like a lot of marketers, I use a variety of tools and websites for generating and submitting spun articles.  Software like The Best Spinner, Article Marketing Robot and blog submission sites like Article Ranks.

One task I often found to be very clumsy and prone to formatting errors, was creating links in spintax format.

I hate doing any processes manually, so I decided to create a simple tool called Spintaxer which makes the process of creating hyperlinks in spintax format a breeze.

Click here to access the Spintaxer tool (it’s completely free)

OK, so I tried to come up with an interesting name for a phenomenon I’ve seen quite a few times now.

The backlink bungy effect is my term when your (or your competitors) search engine rankings get a huge boost and then come bouncing right back soon after.

So what is the cause for this effect?

Well, I first have to mention that search engines can be a law unto themselves and drastically affect your rankings without you touching your website or doing any off-site SEO.

This is most commonly seen in the so called Google Dance, where your site (particularly if it is new) can dance up and down in the Google rankings until it more or less settles down.

Backlink Bungy Effect Causes

The Backlink Bungy Effect is a direct result of two factors:

1.  A particular type of blog comment.

2. The timing of search engines.

Blog Comments On Multiple Pages

One of the most common ways to get a big boost (albeit temporary) in rankings is by placing a comment on a blog that has the “recent comments” widget enabled on the sidebar.

What this effectively means is that if you make one blog comment, it will appear on every single page on the blog.  For some blogs that can run into hundreds of pages.

Even better is when the home page has a good PR, so you get a double whammy from the one comment.

Of course, the effectiveness of the blog comment depends on three factors:

1.  Infrequent comments.  Typically, the list of recent comments in the sidebar is usually limited to the last five or ten comments.  If the blog is very active and there are a lot of comments being made, then your comment will quickly fall off the list.

2.  While a nofollow link is still counted, a dofollow link is going to have a greater impact.

3.  The other critical factor is timing of when a search engine indexes the blog.  If it happens to index the site while your comment is still in the recent comments list, then you’ll get the backlink boost, otherwise there’s no real change.

Don’t Despair

It can sometimes be very perplexing and frustrating when you see your site go up and then right back down again in the rankings, or seeing a competitor shoot above you for no apparent reason.

If you find that happening, it pays to check if you have fallen victim to the Backlink Bungy Effect.

UPDATE: As of Jan 2011, this specific niche service is no longer available.

Keyword Research

As we all know, keyword research is the most vital element of any successful online business.  However, getting the keyword research right can either be a very tricky task and can take a long time.

Most beginners to Internet Marketing really struggle to get going due to difficulties with keyword research.   Even internet marketing professionals can have days when their keyword research just isn’t working out.

I’ve certain had days, where I’ve spent literally hours hunting down an elusive keyword only to give up due to lack of time to keep drilling down and trying new combinations.

Like a lot of people, I started in affiliate marketing via Google Sniper and my first few attempts at sniper sites were complete failures because I didn’t really have a full grasp on proper keyword research.

With experience and knowledge, my keyword research became much better, but it could still take quite a chunk out of my day.

Keyword & Niche Research Service

Just recently, I discovered a fantastic new keyword research service that really is amazing value (and I’m not just talking that one up)

For just $7, you get given a buyer product niche with the following details:

• Full summary of the how the niche is chosen and what all the numbers mean.
• Niche Keyword.
• Full breakdown of search count, CPC, competing pages etc.
• Available domain names for the keyword.
• SEO analysis and summary of competition.  Only niches that are easy to rank for are chosen.
• Links to related forums for posting regarding the niche.
• Links to Niche forums with good PR.
• Resources to use for your content.
• Summary of what type of approach to use on your site.
• List of affiliate products to promote.

All the niches identified have a very strong buyer intent, which means that you don’t have to go for a hardsell as the person is already looking to buy the product they are interested in.  Typically, buyers like to find some information that reaffirms their decision and that’s where your niche site comes in and makes the conversion.

I initially tried out the service and ordered 5 niche reports as a way of testing out the quality of their information.

I was very impressed with all the reports, and one niche in particular had great figures with over global monthly search count of over 5000 and competing pages of just 13100.  In addition, none of the sites in the top 10 for that keyword were fully optimised for the particular keyword, so it is quite easy to rank highly.

Don’t let the look of their website put you off.  I know their design skills really suck, but if you request their demo report, you’ll see that their skills definitely are in the keyword/niche research area and not website design.

Internet Marketing Cliche Awards

Welcome to the inaugural Internet Marketing Cliche Awards for 2010.  We are here to honor all those worn out and excessively overused cliches used in Internet marketing.

Without further ado, let’s present the contenders:

Shocking

Usage Examples:

watch this shocking video

you need to read this shocking report

With the amount of shocking news happening in Internet Marketing land, you’d think everyone would have dropped dead from a heart attack by now.

The only thing truly shocking about this overused cliché is that anyone still bothers to use it.

Secret

Usage Examples:

get access to my top secret methods

I’ll reveal all my secret techniques

Secret?  Sure, just a little secret between you and a few million other people.  Now that’s one exclusive little secret.

Urgently

Usage Examples:

you need to act urgently as this offer will only last for the next 10 seconds

this offer will disappear if you don’t act urgently

The only thing that’s urgent is the desire of the seller to make as much money as possible in the shortest possible time.  Funny how all those urgent offers are still available months later.

Million

Usage Examples:

follow my exact steps to make a million dollars in 1 day

learn how to make a million dollars on autopilot

The only people making a million dollars are the ones selling you the dream of making a million dollars.

Discovered/Revealed

Usage Examples:

I’m about to reveal to you how to make lots of money easily

Discover how a fat teenage git made over 1 million dollars last month

The Winners

Well, there’s so many good contenders, the judges had a really hard time making a decision, so in the end they decided to award all of them.  This means if you want to use the ultimate cliche, here’s an award winning sentence that combines the subtly of all the cliches:

Discover my absolutely shocking secret that I will personally reveal to you how I make a million dollars a day.  But hurry, this one time offer is URGENT!

If you have any nominations for awards next year, please leave a comment.

Review of WP Syndicator WordPress Plugin

A few days ago I posted an interview I did with Andy Fletcher who is the creator of WP Syndicator and I’m now giving you my review having used it for a while.

I’ve been using WP Syndicator since its first beta release and it’s become one of my most important WordPress plugins in my standard SEO kit.  I’ve installed it on all my main blogs.

In a nutshell, WP Syndicator allows you to automatically syndicate your blog posts to high value web 2.0 sites and gain a whole lot of quality backlinks plus directed traffic to your site.

The only effort involved is initially setting up the accounts on the various web 2.0 sites before you can syndicate your posts to them.  This task will take around 30-45 mins to complete, but once it is done, you don’t need to worry about it again.

Syndication Sites

The image on the left shows some of the web 2.0 sites that WP Syndicator will post to.  This includes the major blogging sites such as WordPress.com and Blogger.com as well as micro-blogging sites such as Twitter.

As Andy mentioned in his interview, he’s always looking to add new sites if they are valuable.

You can configure WP Syndicator to set the maximum number of characters you want in the syndicated post (default 500 characters).

You can also configure the anchor text per post.  The default is “Read more…”, but you have the flexibility to make it anything you like, so including your keywords can be very useful.

When you want to syndicate your article, you can either set WP Syndicator to automatically syndicate it, or you can go into the WP Syndicator control panel and choose which sites you want to syndicate to and hit the button.

The great thing about WP Syndicator is that you can go back to all of your old posts and syndicate them as well.

WP Syndicator Video Overview

Rather than have me ramble on about how WP Syndicator works, I think the following short video by Shane Melaugh will give you a really clear idea of what it does.

Andy is very responsive to any changes and has made a number of improvements since the original release based on feedback he received from early adopters.

Grab the WP Syndicator WordPress Plugin here.

Backlink Battleplan Overview

Backlink Battleplan is the newest product created by Shane Melaugh.  It’s all about building backlinks, but with a very unique twist.

As you probably know, if you want to get a site of yours ranked in the number one spot in Google for a high-traffic keyword (meaning that a lot of people search for it and you’ll get lots of free traffic by being on page 1), it means that you need to beat some tough competition. The way to do this is to have reasonably good on-page optimization and then build backlinks.  Tons of backlinks, for really valuable keywords.

As a rule of thumb, you need more and better backlinks than your competitors have.  That’s what gets your site to outrank theirs.

And if you want lots of traffic, you’ll often have to build backlinks by the thousands.

Obviously, there’s no way you can do all that by hand, which is why most SEO’ers use different kinds of backlinking  tools that automate and speed up the process for them. And if you want to compete with these guys, you need similar tools.

Problem is, these tools are usually very expensive. Some of them will only cost you a one-off fee of maybe $100 or so, but most of them (most of the ones that are actually effective, anyway), will cost you anything between $70 and $170 each and every month!

What Sets Backlink Battleplan Apart?

What sets  Backlink Battleplan apart from other backlinking courses is that Shane teaches you how to build lots of backlinks using automation tools that are free!   And just because the tools and websites that you use are free, definitely doesn’t mean they are inferior in any way.  In some cases, the free tools are probably much better than the paid equivalents.

Another vital aspect of Backlink Battleplan is that you follow a checklist to ensure you successfully and effectively implement the backlinking plan.  There’s really not much point in having a whole bunch of tools without knowing how to use them and fitting them altogether.  I would be a little like having all the parts of a car engine on the floor and not knowing how to assemble them to make it work.

Background on Shane and Interview

Now while Shane is relatively new to Internet Marketing, the quality of his products is obvious.  I’d suggest you watch some of his free Backlink Battleplan Videos as you’ll soon get a really good idea of the quality of content.  The Free Videos include:

• Video 1: Why You Should Not Waste Money and Time on the Wrong Automation Tools!
  
  
• Video 2: Automatic, Free Backlinks from Web 2.0 Sites
  
  
• Video 3: How to Find Profitable Keywords and Build Backlinks
  
  

Additionally, Shane is a master trainer over at IM Elite and has produced some really useful and informative videos.

You can listen to an interview I did with Shane where he talks about how he got into Internet Marketing, his motivation for creating Backlink Battleplan and future plans.

Listen to the interview with Shane below.

Backlink Battleplan Contents

Here’s what the Backlink Battleplan consists of:

• 17 videos outlining the link-building strategy and explaining how to use the tools
• A complimentary PDF document covering the same material as the videos
• A checklist that can be printed out and used for each website promotion
• “RSS Warrior” an automated RSS directory submission tool.
• Bonus 1: Complete keyword research video training course
• Bonus 2: “Backlinks Quickstart”, an introduction to backlink building (for beginners)
• Bonus 3: A series of bonus videos expanding on the Battleplan concept

Shane does a really good job at explaining things very clearly and his videos show you step by step how to implement Backlink Battleplan from start to finish.

Backlink Battleplan Recommendation

As an Internet Marketer, I never review a product I haven’t used myself and I definitely never recommend a product that I don’t use in my own arsenal.  I very pleased to say that I’ve found Backlink Battleplan an excellent product and more importantly and highly effective and relatively easy way to gain lots of backlinks.

I’ve been using Backlink Battleplan (in conjunction with a few of my own backlinks techniques) on all my main sites and I’m very happy with the improvements I’ve been seeing in my rankings.

Grab a copy of Backlink Battleplan now as I am very confident you’ll find it excellent value.

Andy Fletcher Interview

I was lucky enough to be able interview the incredibly busy Andy Fletcher who is the author and creator of WPSyndicator WordPress plugin.

In case you don’t know, WPSyndicator is a WordPress plugin that is highly effective and easy way to syndicate your articles to various high quality Web 2.0 sites.   This gives you valuable backlinks as well as click-through traffic to your site.

In the interview below, Andy gives some background as to how he got into Internet Marketing and why he developed WPSyndicator.  There’s also some details on future enhancements and other projects in the pipeline.

WPSyndicator will be released on Friday August 13th (unlucky for some, but I think very lucky for Andy).   I will be releasing more details a few days prior to this.

Listen to the Andy Fletcher interview below

WP-Syndicator Review

You can also  read my full WP Syndicator Review or visit the official WP Syndicator Website.